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SUSTAINABILITY

Sustainability is a commitment at ÀVORA. We believe that it is our responsibility to make efforts towards reducing our carbon footprint and are constantly working on improving our practices. We understand that the fashion industry has a significant impact on the environment and ÀVORA have therefore made a conscious effort to design products using only sustainable qualitative fabrics and materials. Throughout the production process, we pay close attention to every detail to ensure that we meet our high environmental standards.

Our fabrics and materials are sourced in Europe, and you can discover details regarding the Garment Origin and Country Origin on each product page. We strongly follow these guidelines to ensure your clothes last for a lifetime.

CORE VALUE

ÀVORA places a strong emphasis on transparency. Our brand is rooted in this fundamental principle; ÀVORA is a belief in the timeless reimagined. Bold stylistic choices and a robust aesthetic identity that transcend seasons. Instead, we dedicate ourselves to producing long-lasting apparel meant to be worn for years. This is why "timeless" remains as one of our core brand values.


OUR MATERIALS


ORGANIC COTTON

Organic Cotton is a natural and widely cherished textile material with its renewable resource. Unlike synthetic materials like polyester or nylon, organic cotton is biodegradable, which means it can break down naturally over time, reducing its environmental impact when disposed of properly. ÀVORA consistently works with organic cotton when producing its own fabrics, because of its durability, versatility and sustainability. Organic cotton is a robust material that can withstand repeated washing and wear without losing its integrity. It tends to become softer and more comfortable over time. It can be woven into a variety of fabrics, from lightweight and breathable options to heavy, durable ones. This versatility makes it suitable for a wide range of clothing and textile products. While conventional cotton farming can have environmental concerns, organic and sustainable cotton farming practices are gaining popularity. These practices focus on reducing water usage and pesticide use.

MODAL

Modal is a versatile and popular textile material derived from processing cellulose from beech trees or other hardwoods. Modal is an environmentally friendlier alternative to many other synthetic materials. Its production is less resource-intensive and generates less waste. ÀVORA has decided to work with modal due to its softness, durability and its comfortable feel against the skin. Modal maintains its softness and color over time, reducing the frequency of necessary clothing replacements.

EUROPEAN LINEN

European linen is renowned for quality and eco-friendliness. This natural fiber is known for durability, softness, and breathability.

Linen is made from the fibers of the flax plant, making it a natural and renewable resource. Flax is typically grown with minimal chemical pesticides and requires less water than other crops, contributing to its sustainability. Linen products tend to last a long time, reducing the need for frequent replacements and has a timeless and classic appearance. Its subtle texture and natural luster give it an elegant and sophisticated look, making it suitable for both casual and formal settings.

ECOVERO™

EcoVero™, a viscose variant, that is crafted from wood sourced from controlled origins, certified by organizations like FSC or PEFC in Europe. Unlike conventional viscose made from bamboo or eucalyptus, EcoVero™ offers a soft, breathable feel, suitable for various purposes.

DEAD STOCK

Deadstock material refers to unused or surplus fabric or textiles that were produced for a specific project but were never used or sold. This material has gained attention and popularity in recent years for several compelling reasons. ÀVORA has chosen to work with this material because of its sustainable option as it repurposes existing materials rather than creating new ones. It rescues fabric from potential disposal in landfills or incineration, contributing to a reduction in textile waste, which is a significant environmental issue. Since deadstock materials eliminate the need for new production, they also reduce the carbon footprint associated with manufacturing, transportation, and processing of textiles.By using deadstock, we can minimize the environmental impact associated with textile production.